Google Listing and Website Services for Local Businesses

I am not a marketing agency

I do not run ads. I do not do social media campaigns. I am not going to promise you page one, and I would be careful of anyone who does.

What I do is make sure the things carrying your name are correct and working. That is a repair job, and repair jobs are my trade.

Your Google listing is doing more work than your website

For a local trade, the map listing usually takes the call before anyone reaches the website at all. It is also the thing most owners set up once, years ago, and never looked at again. What I find wrong with them:

• Hours that are wrong, or that still say open when you are shut, so people drive over and find the door locked.
• The wrong category. Google decides which searches to show you for largely from your category. Wrong category, wrong searches, and you never see the ones you missed.
• Missing service areas — so the towns you actually drive to are not told about you.
• Reviews sitting unanswered, sometimes for years. Answering them matters more than most people think, and the bad ones matter most.
• An old phone number or old photos, including photos with the old number painted on the side of the van.

I go through the whole thing and put it right, and I show you the before and the after.

This is the part I would rather show you than tell you. Between my own businesses and my wife’s, there are four of them, and I have spent the last few weeks doing exactly this work on all four. Not examples from a brochure — things you can look at.

• A listing filed under the wrong trade entirely. Our junk removal business was listed on Google as a house cleaning service. Google was matching it to the wrong searches. Corrected, and accepted by Google on 11 September 2026.
• A phone number changed everywhere it existed. When my number changed, it had to change in every place four businesses had ever written it. On one site that meant checking all 31 database tables and all 23,661 files, and finishing with none of the old number left anywhere. On another it was 671 changes in the database and 41 inside the site’s own files, then every one of its 33 pages loaded and read to confirm it.
• The number that was painted on the van. No amount of editing text finds a phone number that only exists in a photograph. Those photos were replaced too — on the website, and on the Google listing, where the new cover photo went up and was accepted the same afternoon.
• A sitemap returning an error. One site was telling Google to go and read its list of pages, and that list had been returning an error on every request. Google could not read it. Found and fixed.
• Two page titles on the same page. Another site was handing Google two titles and two descriptions for the same page, on 25 of its 30 pages, so Google picked one at random — often the one scraped off the menu bar, which read like gibberish. Now there is exactly one of each, on every page, written on purpose.
• A home page rewritten in customers’ words. The old one described the business the way the business talks about itself. The new one uses the words people actually type when they are looking for it.
• A full backup before a single change, and proof it restores. Every one of these sites was backed up first, and the backups were restored into a test copy to prove they worked — one of them came back with all 61 tables and 28,243 rows identical to the original. A backup nobody has ever restored is not a backup.

What I am not going to tell you

I am not going to tell you what any of that did to the phone ringing, because I do not know yet. Those changes went in over the last few weeks. Judging them honestly takes months, and the measuring only went in recently. Anybody who can quote you a percentage a fortnight after the work is quoting you a guess.

What I can show you today is the before and the after: what was wrong, and what it says now. Facts rather than promises. Ask and I will put the screens in front of you.

• A simple site, for a business that has not got one and needs somewhere for people to land.
• Fixing one that is broken — pages that error, a contact form that quietly never sent anything to anybody, a site that is slow or unusable on a phone.
• Rewriting pages so they say what you actually do, in the words people search for.
• Making the site and the listing agree — same name, same address, same phone number, everywhere. They disagree far more often than owners expect.
• Keeping it maintained: updates, backups, and a tested restore point taken before anything is touched.

Building a site, or one pass to clean up what is already there, I price after I have looked at it. There is no honest list price for “fix whatever is wrong with this” — it depends entirely on what I find — so you get a real number for your job rather than a range nobody can be held to.

What I will not promise

• Page one. Nobody can promise that. Google decides, and it does not take instructions from me.
• A number of new leads. I do not know your market well enough to put a figure on it, and I am not going to invent one.
• Overnight. Google takes weeks to settle after changes, sometimes longer.

What I will promise is that the information about your business will be correct, that you will be able to see exactly what I changed, and that nothing gets touched without a backup taken first.

Try this before you ring me

Search your own business name on your phone, the way a customer would. Check the hours. Check the phone number. Check what Google says you do. Read the reviews and see how many were never answered.

Whatever you find, that is what your next customer found too. If it is all correct, you do not need me and I will tell you so. If it is not, it is a couple of hours’ work.